Ideally, there should be one person in charge of all design based decisions and approval. Designing by committee, or even just a few decision makers, can see the flow of information become more confusing and contradicting, resulting in a longer project time and possibly compromising the end result. So let's keep it simple!
For instance, NGO, PLC, Partnership, Limited Partnership, Sole Trader, Charity, etc
To arrive at the most suitable solution our designers require an in depth understanding about your business. The more considered and honest your answers, the more you will get out of the project, as this form will create the framework of our approach.
Re-branding is a very big step. Please provide some background information so we can understand your reasons for this decision.
What type of business are you looking to attract? (eg. law firms, schools, etc)
What size of business are you aiming at? (eg. local, national, multinational, etc)
What specific geographic areas or ethnic groupings are you targeting?
What gender are the likely decision makers within the target business?
Any particular age group or range that you are looking to target?
Is there a specific gender group? (if a split, please give percentages)
What is their status? (eg. home owner, student, single parent, retired, etc)
Any special interests or values we should be aware of? (eg. eco friendly, motor racing, etc)
Please include web addresses where possible...
We covered your USP earlier, is there anything else which you see will make your offering different from the rest?
Below are a list of values which you may feel your branding should encapsulate and convey to your potential clients. Please pick a maximum of three from each column, or add any others that are not in the list, in the space provided
Please give us in indication of where your product or service is in relation to the competition
Any parent company/authority
Vans, uniforms, interior design schemes
Website or format of shop signs
We will not begin your project until you have accepted our firm quotation for the work. We generally ask for 50% payment upfront and the balance on completion. This ensures we are committed to working with each other and reaching a successful conclusion. Once we have received your full payment copyright ownership of the design will automatically be transferred to you. If payment is not received within 30 days of the final invoice date we reserve the right to withdraw from the sale and to retain full intellectual property rights of the work we have produced for you (breach of copyright is a criminal offence).