This luxury brand required branding that reflected their heritage and quality of service. The high end clientele needed something that spoke to them visually as well as offer a tactile experience. We designed the logo and evolved the branding into business cards, letterheads and compliment slips. The logo was printed in silver to offer a premium feel, that is eye catching yet quitly confident at the same time. We have also produced in-flight marketing materials for display on personalised screens and the Aviation Ecosse website.