- BRANDS
- WEBSITE DESIGN
- HILTON
- MICROSITE
Hilton wanted to produce a branded credit card that also doubled as a loyalty card. This was to replace the current loyalty system they had in place. The credit card company wanted proof that this would be taken up by their customers, so we devised a campaign to prove the point and launch the new loyalty scheme. We firstly looked at processing their data, producing unique personalised URLs (PURLs) for each target. We consulted with their incumbent design agency and helped steer the design of the DM piece. This carried the PURL which in turn led the recipient to a personalised microsite. We designed and built the microsite and attached this to our own tracking system. We then generated reports for the campaign.
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Products and companies referred to herein are trademarks or registered trademarks of their respective companies or mark holders.
Products and companies referred to herein are trademarks or registered trademarks of their respective companies or mark holders.
Registered Company No. 05666902, VAT Registration No. 877113315
a fish in sea, Workshop 9, Royal Victoria Patriotic Building, Fitzhugh Grove, London. SW18 3SX. UK
a fish in sea, Workshop 9, Royal Victoria Patriotic Building, Fitzhugh Grove, London. SW18 3SX. UK