The write stuff"That's all we have, finally, the words, and they had better be the right ones, with the punctuation in the right places so that they can best say what they are meant to say. ...if the words are in any way blurred-the reader's eyes will slide right over them and nothing will be achieved."Raymond Carver.
Concise, lean and carefully composed - effective copy demands brevity and directness. It should be effortless to read. It should do whatever it says on the tin. Today, attention span is hard to grab and harder to keep. Get in. Get out.
At a fish in sea we offer you the complete marketing solution from initial concept brainstorming, structure, layout and design to copywriting and editing. UK-wide, a fish in sea seek out the best copywriting and editing professionals to work with our in-house London design team. From copywriters to sub editors and commissioning editors, we provide the highest quality copywriting and editing services, whether the content is for print or to compliment your web site design.
London, UK copywriting professionalsBad copy will reflect on your company. Mistakes or poor punctuation and grammar will give the impression of incompetence. At a fish in sea we understand images and graphic design, but we also have a healthy respect for the power of words. Copy needs to be persuasive. Your copy is an effective marketing tool that not only needs to attract audiences but hook them into making a sale or choosing your service. Effective copy generates trust and develops a bond with the reader, providing them with the information or knowledge they require succinctly and effectively.
Key copywriting tips:
Quality copywriting is essential to company literature as it enhances corporate identity. Conveying the core message in an easily understood manner, it is essential that grammar, tense and syntax are correct.
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But we think it's best to try and get things right from the outset.
We have a skilled copywriting and editing London pool for our UK clients to enhance your message. If you have a requirement for bespoke copywriting and editorial content, with a focussed bias towards return on investment, contact our sister company: CREW agency.