Mazda approached us to collaborate on a campaign to introduce important aspects of their cars innovative features in partnership with What Car? magazine – we were thrilled to be part of the project. Our task involved building an engaging microsite to serve as the online component of the campaign. Drawing on our expertise in digital marketing, we not only developed the microsite but also provided strategic consultation on various aspects of the design approach.

Our collaboration with Mazda extended beyond just execution to strategic guidance aimed at optimising campaign effectiveness. By tracking user interactions and campaign response metrics through the microsite, we provided valuable insights that informed ongoing campaign adjustments and optimisation. Through our collaborative efforts, we created a seamless and impactful online experience that effectively communicated Mazda’s innovation in car manufacture.

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